While affiliate marketing is nothing new in principle, it is fairly new to the world of Instagram. In many ways, the pairing is a match made in heaven. Instagram followers are more likely to engage with branded content than other social media users. Instagram celebrities from Kim Kardashian to the Beauty Boys have garnered millions of loyal followers thanks to influencer strategies that tell consistently compelling stories.
Give it all a try yourself: As a hopelessly stubborn person, I understand that sometimes you just want to try things out for yourself. No stress, friend! All these resources will still be around later, so if your gut tells you that it’s not time to buy a course or eBook, don’t force it. Test the waters for yourself and then see later whether or not you need the extra boost.
Performance Horizon's affiliate marketing and partner management platform allows companies to work directly with their global, mobile, and online publisher partners to drive sales. It supports clients' performance marketing strategies in more than 150 countries from offices around the world. By leveraging its SaaS platform, brands can make payouts based on performance, enabling them to scale sales through their online marketing partners and affiliates. The company also provides performance measurement and tracking, growth through analytics, and settlement in currencies all over the world. By measuring all partnerships based on performance, Performance Horizon's solution is highly beneficial for brands.
If you have built up an email list, you could also promote your affiliate offers via email promotions. Just make sure you build up a relationship with your audience first instead of going for the hard sell straightaway. The emails you send out must contain your affiliate links to products so when your audience click through. the sale is attributed to you.
This is a very common way to promote offers. For example, you will often see a blog post with links to certain products or services. If the reader clicks through and makes a purchase, the blog owner will make a commission. These in-text links blend in with other content on your site and are a great way of promoting an offer within your content, without being over-the-top salesy with banners.
Impact Radius' global performance marketing platform is disrupting traditional affiliate network models, empowering marketers and agencies by providing the technology to track and optimize partnerships. This is unique in the affiliate space because it allows brands to align programs with their own business objectives and gain unique insights into the value of each partnership. Impact Radius' technology also allows marketers to capture and analyze results across all marketing channels to intelligently optimize marketing spend. With this kind of vision, it's no surprise that Impact Radius recently secured $30 million in growth funding from Silversmith Capital Partners.
While affiliate marketers are generally able to join affiliate networks for free, merchants usually have to pay a fee to participate in the network. Affiliate networks usually charge an initial setup fee for each merchant and often a recurring membership fee. It’s also common practice for affiliate networks to charge merchants a percentage of the commissions paid to affiliates. This percentage is known as an ‘over-ride’ and is payable on top of the affiliates commissions. But make no mistake about it, despite these fees, the benefits to the merchant for joining these networks is well worth the price. Here’s why…
Review: If you're a do-it-yourselfer running your own Shopify store who doesn't have much website coding experience, are working with a limited budget, or want to test the waters with an affiliate management software that's easy to setup and get running, I recommend checking out Affiliatly. Plans begin at $16/month after a free 30 day trial and every plan offers the full suite of features, limited only by the number of affiliates allowed. Even though I recommend this software for budget-conscious startup stores, it's actually quite feature rich and would be great to run your mid-sized affiliate program too. I use Affiliatly to power the affiliate programs on a couple of my print-on-demand t-shirt stores. Anytime I've needed help, the support team has responded back within a few hours, and I've never had any hangups with the software. Affiliatly is one of the first places I recommend looking for new store owners.
As opposed to referral marketing, any affiliate marketing should be incentivized by an attractive commission rate and transparent rules. It is especially relevant to eCommerce newcomers: a solid monetary base can act as a means of building trust among prospective affiliates. If you want to prove the credibility of your new business, be generous when considering the reward.
Since they are a large company that has been around for some time, CJ Affiliate’s interface and platform are extensive and easy to navigate. For more advanced or “premier” publishers, CJ Affiliate also offers the CJ Performer Program (CJP), which boasts the potential of $10,000 per month in commissions. It is free to sign up and get started with CJ Affiliate.
Affiliate Platform Description: Since 2006, WarriorPlus has brought together the leaders in online digital product creation and marketing. We’ve established a thriving and dynamic community where great minds share great products for greater success. We are committed to serving you and being a part of your journey to help others build their own profitable online business.
As Target is the second-largest general retailer in the United States, their affiliate program is primarily for American bloggers or publishers who can route visitors to relevant products. Overall, the program works much like Amazon’s does in that publishers (bloggers) get a small commission on sales, but Target’s gigantic product base (over one million items) and high brand recognition make their affiliate program a great option for influencers.